Designed for web, social, print, decks, product UI. Led evolution of brand, directing internal and external collaborators. Redesigned, built website; drove team in decoupling web app from marketing site.
Developed multichannel campaigns (web, email, social, print, digital and physical ads), pitch decks, data visualization. Redesigned, built website. Initiated, conducted user interviews and usability testing.
Created brand guidelines, landing pages, graphics. Redesigned, built site. Led company rebrand — new logo, color palette, typography.
Designed, developed, and optimized websites, email marketing, and other marketing assets. Crafted visual languages (brand systems).
Oversaw all print and digital design for 17 sub-brands, including managing 4 company websites. Created and sent 2 to 4 email campaigns per week to segments of a list of 50,000 subscribers.
Revitalized the company blog and launched a monthly newsletter. Coordinated website redesign with an external design agency.
responsive web design • print design • user experience • strategic campaign ideation • sales enablement • presentation design • email templates • layout • multimedia design • event collateral • social media graphics • advertising • creative direction • A/B testing
Adobe Creative Suite • Photoshop • InDesign • Illustrator • Figma • Sketch • InVision • Webflow • WordPress • HTML • CSS • JavaScript
thrives in fast-paced environment • proactive • results-driven
digital illustration • animation • motion graphics • video editing • Procreate • After Effects • Premiere Pro • French • Spanish